We process your personal information to run our business and provide our users with the products they seek. By acknowledging this policy, you confirm that you have read and understand how and why we use your information.
By using our Site, you acknowledge that Sundara Joon will use your information in the United States. Please be aware that the privacy laws and standards in certain countries, including the rights of authorities to access your personal information, may differ from those that apply in the country in which you reside.
2. Information Collected or Received
In the course of providing our products, we collect your personal information in a few different ways. We obtain personal information from the following sources: from forms you complete; from your activity and interaction with our Site; from the device or browser you use to access the Sundara Joon site; and from our third party advertising and marketing partners. Often, you choose what information to provide, but sometimes we require certain information to provide you our products. Sundara Joon uses the personal information it receives and collects in accordance with the purposes described in this policy.
Registration, Account Setup, Service Usage: To use the Services, you must submit a valid email address. If you register, you will need to submit a name associated with your account. You need to provide this information to enable us to provide you with the Services. Additional information, such as billing information (including billing contact name, address, telephone number, credit card information), a telephone number, and/or a physical postal address, may be required. For example, we need a physical postal address to ship you what you bought on the Site for delivery. Sundara Joon requires this information from you in order to provide you with the Services (to mitigate fraud and abuse, to comply with regulatory obligations, or to complete a transaction). We may store credit card information and other information provided to us during checkout to process your transaction.
Automated Information: Sundara Joon receives information from your browser or your mobile device when you visit the Site or use certain features of the Services, such as your IP address or unique device identifier, cookies, and data about which pages you visit and how you interact with those pages allow us to provide the Services. This information is stored in log files and is collected automatically. We may combine this information from your browser or your mobile device with other information that we or our advertising or marketing partners collect about you, including across devices. This information helps to prevent fraud and to keep the Services secure, to analyze and understand how the Services work for visitors, and to provide advertising, including across your devices, and a more personalized experience for visitors.
Data from Advertising and Marketing Partners: As described below, Sundara Joon receives information from our advertising and marketing partners about you. This information can include attribution information via cookies and UTM tags in URLs to determine where a visit to Sundara Joon comes from, responses to marketing emails and advertisements, responses to offers, and audience information from partners who you have given consent to share that information with us.
Location Information: We collect information about your use of the Services for advertising, for analytics, to serve content, and to protect the Services. This can include your IP address, browser information (including referrers), device information (such as iOS IDFA, IDFV for limited non-advertising purposes, and Android AAID).
We obtain location information you provide in your profile or your IP address. We use and store information about your location to provide features and to improve and customize the Services, for example, for Sundara Joon’s internal analytics and performance monitoring; localization, and policies for the Services; for local content, search results, and recommendations; for shipping and mapping services; and marketing. Certain non-precise location services, such as for security and localized policies based on your IP address or submitted address, are critical for the Site to function. We will only share your geolocation details with third parties (like payments) to provide you with the Services.
3. Messages from Sundara Joon
On occasion, Sundara Joon may need to contact you. Primarily, these messages are delivered by email, for a variety of reasons, including marketing, transactions, and service update purposes. You can opt out of receiving marketing communications via email in your account settings or by following the unsubscribe link in any marketing email you receive. To ensure you properly receive notifications, we need certain information about your device, such as operating system and user identification information. Every account is required to keep a valid email address on file to receive messages.
Some messages from Sundara Joon are service-related and necessary for checkout. You understand and agree that Sundara Joon can send you non-marketing emails such as those related to transactions, your account, security, or product changes. Examples of service-related messages include an email address confirmation/welcome email when you register for our newsletter, or notification of an order. Please note that some changes to your account settings may take a few days to take effect.
4. Information Uses, Sharing, & Disclosure
We respect your privacy. Sundara Joon will not disclose your name, email address, or other personal information to third parties without your consent, except as specified in this policy.
When you access or use the Services, we collect, use, share, and otherwise process your personal information for the purposes described in this policy. We rely on a number of legal bases to use your information in these ways. These legal bases include where:
- You have consented to the processing, which you can revoke at any time;
- Necessary to comply with a legal or regulatory obligation, a court order, or to exercise or defend any impending or asserted legal claims;
- Necessary for the purposes of our or a third party’s legitimate interests;
- You have expressly made the information public;
- Necessary in the public interest, such as to prevent crime; and
We principally rely on consent (which can be withdrawn at anytime) (i) to send marketing messages, (ii) for third-party data sharing related to advertising, and, to the extent applicable, (iii) for the use of location data for advertising purposes.
We rely on consent for targeted online and offline marketing including through tools like Facebook Custom Audience and Google Customer Match. We may advertise our Services through different mediums and rely on your consent to do so off-site. As part of this, we may work with advertising partners such as Facebook, Google, and other partners. These partners have their own privacy policies and consent mechanisms for their customers beyond Sundara Joon’s controls. You may see the privacy policies and privacy choices for these partners, and the information you share with them.
Our Legitimate Interests
Where we process your information on the basis of legitimate interests, we do so as follows:
Provide Marketing Communications: We rely on our legitimate interest to send you marketing messages (where permitted independent of consent) and for Sundara Joon's advertising programs (including Sundara Joon’s on-site advertising and marketing).
Keep our Services Safe and Secure: We use your information for safety and security purposes, which can include sharing your information for such purposes, and we do so because it is necessary to pursue our legitimate interests or those of a third party in ensuring the security of our Services, preventing harm to individuals or property, or crime, enforcing or defending legal rights, or preventing damage to Sundara Joon’s systems. We use your information to provide and improve the Services, for billing and payments, for identification and authentication, and for general research and aggregate reporting.
Site Customization: We may learn about the types of products that you’re interested in from your browsing and purchasing behavior and use such information to suggest potential purchases as a result. As a core part of our Services, we have a legitimate interest in customizing your on-site experience to help you find relevant items and recommended purchases.
Legal and Safety: Sundara Joon may retain, preserve, or release your personal information to a third party in the following limited circumstances: in response to lawful requests by public authorities, including to meet legitimate national security or law enforcement requirements; to protect, establish, or exercise our legal rights or defend against impending or asserted legal claims, including to collect a debt, or a material violation of our policies (including our Intellectual Property Policy); to comply with a subpoena, court order, legal process, regulation, or other legal requirement; or when we believe in good faith that such disclosure is reasonably necessary to comply with the law, prevent imminent physical harm or financial loss, or investigate, prevent, or take action regarding illegal activities, suspected fraud, threats to our rights or property. For example, if permitted due to the forgoing circumstances, your information may be shared with tax authorities or other governmental agencies. In the cases set out above, our use of your information may be necessary for the purposes of our or a third party’s legitimate interest in keeping our Services secure, preventing harm or crime, enforcing or defending legal rights, or preventing damage. Such use may also be necessary to comply with a legal obligation, a court order, or to exercise or defend legal claims or to facilitate the collection of taxes and prevention of tax fraud. It may also be necessary in the public interest (such as to prevent crime) or to protect vital interests (in rare cases where we may need to share information to prevent loss of life or personal injury).
Service Providers: Sundara Joon engages third-party companies and individuals (such as analytics and security providers) to help us operate, provide, and market the Services. These third parties have only limited access to your information, may use your information only to perform these tasks on our behalf, and are obligated to Sundara Joon not to disclose or use your information for other purposes. Our engagement of service providers is often necessary for us to provide the Services to you, particularly where such companies play important roles like helping us keep our Service operating and secure. In some other cases, these service providers aren’t strictly necessary for us to provide the Services, but help us make it better, like by helping us conduct research into how we could better serve our users. In these latter cases, we have a legitimate interest in working with service providers to make our Services better.
The United States, European Economic Area (“EEA”) Member States, and other countries all have different laws. When your information is moved from your home country to another country, the laws and rules that protect your personal information in the country to which your information is transferred may be different from those in the country in which you live. For example, the circumstances in which law enforcement can access personal information may vary from country to country. In particular, if your information is in the US, it may be accessed by government authorities in accordance with US law.
The security of your personal information is important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and after it is received, for example encryption is used for certain information (such as credit card numbers) using TLS (transport layer security). Unfortunately, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.
Your account information is protected by a password. It is important that you protect against unauthorized access to your account and information by choosing your password carefully and by keeping your password and computer secure, such as by signing out after using the Services.
Sundara Joon retains your information only for as long as is necessary for the purposes set out in this policy, or as needed to provide the Services. Sundara Joon will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your information to comply with applicable tax/revenue laws), resolve disputes, enforce our agreements, and as otherwise described in this policy. We also retain log files for internal analysis purposes. These log files are generally retained for a brief period of time, except in cases where they are used for site safety and security, to improve site functionality, or we are legally obligated to retain them for longer time periods.
8. Your Rights & Choices
Certain privacy laws around the world, including the European General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), provide users with rights related to their personal information. Consistent with those laws, Sundara Joon gives you the choice of accessing, editing, or removing certain information, and choices about how we contact you. You can also request to permanently close your account and delete your personal information. Depending on your location, you may also benefit from a number of rights with respect to your information. While some of these rights apply generally, certain rights apply in limited cases.
- Right to Access & Portability: You can access certain personal information associated with your account by visiting your account privacy settings. You can request a copy of your personal information in an easily accessible format and information explaining how that information is used.
- Right to Correction: You have the right to request that we rectify inaccurate information about you.
- Right to Restrict Processing: In certain cases where we process your information, you may also have the right to restrict or limit the ways in which we use your personal information.
- Right to Deletion: In certain circumstances, you have the right to request the deletion of your personal information, except information we must retain by law, regulation, or to protect the safety, security, and integrity of Sundara Joon.
- Right to Object: If we process your information based on our legitimate interests as explained above, you can object to this processing in certain circumstances. In such cases, we will cease processing your information unless we have compelling legitimate grounds to continue processing or where it is needed for legal reasons. Where we use your personal data for direct marketing purposes, you can object using the unsubscribe link in such communications or changing your account email settings.
- Right to Withdraw Consent: Where we rely on consent, you can choose to withdraw your consent to our processing of your information using specific features provided to enable you to withdraw consent, like an email unsubscribe link or your account privacy preferences. This is without prejudice to your right to generally permanently close your account and delete your personal information.
The CCPA provides California residents with the following additional rights:
- Right to Know: California residents may request disclosure of the specific pieces and/or categories of personal information that the business has collected about them, the categories of sources for that personal information, the business or commercial purposes for collecting the information, the categories of personal information that we have disclosed, and the categories of third parties with which the information was shared.
- Right to Opt-Out: To the extent that Sundara Joon “sells” personal information(as that term is defined under the CCPA), California residents are entitled to opt-out of the “sale” of data at any time (see below for more information).
Email & Messages
You may also control the receipt of certain types of communications from Sundara Joon in your account settings. Sundara Joon may send you messages about the Services or your activity. Some of these messages are required, service-related messages (such as transactional messages or legal notices). Other messages, such as newsletters, are not required.
We use both technically necessary (for the functioning and security of the Services) and non-technically necessary cookies and similar technologies.
Additional Disclosures for California Residents
Notice of Collection
In addition to the Rights & Choices described above, the CCPA requires disclosure of the categories of personal information collected over the past 12 months. While this information is provided in greater detail in the “Information Collected or Received Section above, the categories of personal information that we have collected – as described by the CCPA – are:
- Identifiers, including name, email address, shop name, IP address, and an ID or number assigned to your account.
- Other individual records such as phone number, billing address, or credit or debit card information. This category includes personal information protected under pre-existing California law (Cal. Civ. Code 1798.80(e)), and overlaps with other categories listed here.
- Demographics, such as your age or gender, or, where you have provided such information to Sundara Joon voluntarily, demographic information about your race, ethnicity, sexual orientation, or gender identity, provided in relation to specific marketing and advocacy projects and campaigns.This category includes data that may qualify as protected classifications under other California or federal laws.
- Commercial information, including purchases and engagement with the Services.
- Internet activity, including your interactions with our Services and what led you to our Services.
- Sensory visual data, such as pictures posted on our Service.
- Geolocation data provided through location enabled services such as WiFi and GPS.
- Inferences, including information about your interests, preferences and favorites.
The Purposes for Our Collection
We collect and use these categories of personal information for our business and commercial purposes described in the “Information Uses, Sharing and Disclosure” Section above, including providing and improving the Services, maintaining the safety and security of the Services, processing purchase and sale transactions, and for advertising and marketing services.
Third Party Marketing and Advertising and Your Rights (Opt-Out of “Sale”)
Sundara Joon does not sell personal information to third parties for monetary value. However, the term “sale” is defined broadly under the California Consumer Privacy Act. To the extent that “sale” under the CCPA is interpreted to include interest based advertising or other data uses described in the “Information Uses, Sharing and Disclosure” Section above, we will comply with applicable law as to those activities.
Do Not Track Signals
Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. Note, however, there is no industry consensus as to what site and app operators should do with regard to these signals.
Shine the Light
California law entitles residents to ask for a notice describing what categories of personal information we share with third parties for their own direct marketing purposes. Sundara Joon does not share any personal information to third parties for their own direct marketing purposes.
We may amend or update this policy from time to time. If we believe that the changes are material, we’ll let you know by posting the changes on or through the Services. We encourage you to check back regularly and review any updates.
If you have any questions:
Send an email to Sundara Joon at DCS@sundarajoon.com